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Hi, Jessie Teitz here, VP of Marketing. This message is for everyone who rents Blu ray movies from Netflix. You might have heard that weve been talking about changing our prices for Blu ray movies because they cost more than standard DVDs. To make up for this significant cost difference, weve decided to charge a little bit more for those who want to rent Blu ray movies. On November 5 th, well start charging an extra 1 a month for Blu ray access. For our members on unlimited plans, 1 a month for unlimited access to Blu ray movies is a great value. We have more than 800 Blu ray titles, and growing, for you to enjoy as part of your Netflix subscription. We think youll agree, a 1 increase in your monthly subscription is pretty modest for you to enjoy this compelling format. If you dont want to pay 1 more a month for access to Blu ray movies, simply remove the Blu ray access on your account and your monthly subscription cost will stay the same. I look forward to reading your comments. Thanks. This stinks. You should be giving us Blu-Ray at no extra charge at all, not looking for ways to milk us more than you already do. I cant see how the cost difference is affecting the bottom line. Im sure there are over 800 titles that cost significantly LESS than most Netflix movies too. Im betting 10x that. Granted, those movies arent rented as frequently, but I dont see Netflix charging 1 LESS for those movies. Online viewing isnt an option for us Mac users either, and until it is, that isnt a valid argument either I dont buy the extra cost option. Amazon offers bluray movies from 13-30 range. How much extra is that costing you over new dvd releases? So 800 movies on I dont have interest in even watching all of them, maybe 10 of the current offerin maybe 30? So youre going to punish me to use blueray? Cancelled the blueray option the moment it was announced and Im not shopping for another service that doesnt feel like robbing me 1 a month for the privilage of watching blueray, something I should have been already paying for and was. I am seriously thinking about leaving netflix over this. I understand Blu-ray costs more. I wouldnt mind the upcharge if I could get Blu-ray discs as fast as DVD. Everytime I add a Blu-ray to my query it says Very Long Wait or Long Wait. Why would I want to pay more for the same unpredictible service. I dont think we should pay more if the service levels havent changed at all. I used to get a movie, watch it and return it right away so I could get the next one. Now, with Blu-ray, I check to see how long I will have to wait. If it is a long time, which it always is, Im not in a rush to send it back. Then I feel like netflix isnt worth it to me. Therefore why should I have to pay even more when Netflix is less of a value to me? Pardon the typo, Im now looking at the competition, even though Ive been a critters 3 leonardo dicaprio for 3 years. Only reasons there should ever be a reasonable price increase on netflix: postal rate increases or minimum wage increases. How much did you people pay for the Blu-Ray players? Youre going to complain critters 3 leonardo dicaprio 1 per month.