The watcher trailer 2000 The

The watcher trailer 2000

The company announced today that WB will give Netflix more stock of WB DVD and Blu-rays, but there s a catch, it s only after the film has been available to consumers to purchase for 28 days after its street date. Does the wait bother you or you don t care either way? There s more though, Press release after the jump After a 28-Day Window; Streaming License Renewed and Expanded BURBANK and BEVERLY HILLS, Calif. , January 6, 2010 Warner Bros. Home Entertainment Group and Netflix, Inc. Nasdaq: NFLX today announced new agreements that will continue to make Warner Bros. new release DVD and Blu-ray titles available to Netflix members while adding to the selection of direct to video titles and Catalog movies available to be streamed instantly to TVs and computers. New release titles on DVD and Blu-ray will be made available to Netflix members after a 28-day window, giving Warner Bros. the opportunity to maximize the sales potential of those titles and Netflix the benefits of reduced product costs and significantly more units and better in-stock levels four weeks after street date. At the same time, a renewed and expanded license for Warner Bros. streaming content will allow Netflix to offer its members more movies they can watch instantly. These new agreements build upon the strong relationship we have had with Netflix for nearly 10 years, said Ron Sanders, president, Warner Home Video. The 28-day window allows us to continue making our most popular films available to Netflix subscribers while supporting our sell-through product. Weve been discussing new approaches with Warner Bros. for some time now and believe weve come up with a creative solution that is a win-win all around, said Ted Sarandos, chief content officer for Netflix. Were able to help an important business partner meet its objectives while improving service levels for our members by acquiring substantially more units than in the the watcher trailer 2000 after a relatively short sell-through window. At the same time, were able to extend the range of choices available to be streamed to our members. The agreement covering DVD and Blu-ray provides a means for Warner Bros. to continue to directly supply Netflix with new titles while establishing a schedule that allows Warner Bros. to get the most from the sales potential of those titles 75 percent of sell-through occurs in the first four weeks and maximize VOD usage. Netflix benefits from reduced product costs and better availability of new releases. New releases from all suppliers account for about 30 percent of Netflix shipments. Warner Bros. is currently a leader in many home video categories including total video DVD and Blu-ray combined, Theatrical Catalog video, TV on DVD, and Blu-ray. About Warner Bros. Home Entertainment Group Warner Bros.